This award recognises the most effective internal communications campaign within the construction and built environment sector. It celebrates campaigns that have successfully engaged employees, aligned teams, and supported organisational change, values, or strategic objectives.
Entries should demonstrate how the campaign:
- Addressed a clear internal challenge or objective (e.g. cultural change, strategic alignment, safety, training, or engagement)
- Reached and resonated with internal audiences, including office-based staff, site teams, or remote workers
- Used creative and appropriate communication methods to inform, inspire, or involve employees
- Achieved measurable outcomes such as improved morale, behaviour change, retention, or performance
Industry-specific examples might include:
- A campaign uniting site and office staff around a new sustainability strategy
- Launching new H&S protocols or digital tools across multiple construction sites
- Internal rollout of a refreshed brand or values programme within a manufacturing or contracting business
- Using storytelling and internal ambassadors to build pride around a major project win
- Engaging employees in ESG or net zero initiatives across different business units
Judges will look for clear objectives, a strong understanding of internal audiences, and evidence of real impact — not just in communication outputs, but in outcomes that supported wider business success.
