Below is the list of categories for the CMAs 2024

Click on the category to find out more.

  1. Strategic Planning & Management
  2. Best Product Launch
  3. Best use of Press & Public Relations
  4. Best use of Website
  5. Best Digital Campaign
  6. Best Social Media Campaign
  7. Best Thought leadership campaign
  8. Best use of Events & Live Marketing
  9. Best use of Direct Marketing
  10. Best use of Advertising
  11. Best Branding & Positioning
  12. Best Distributor Marketing Campaign
  13. Best Professional Services Marketing Campaign
  14. Best Stakeholder/Internal Communications
  15. Best Contractor Marketing Campaign
  16. Best use of Research & Insight
  17. Best use of Content Marketing
  18. Best Application of Marketing Technology
  19. Best MicroBudget Campaign (under £10k)
  20. Best Low Budget Campaign (£10k – £25k)
  21. Best Mid-Range Budget Campaign (£25k – £50k)
  22. Best Big Budget Campaign (£50k+)
  23. PR Agency of the Year
  24. Small Agency of the Year
  25. Agency of the Year
  26. Marketing Team of the Year
  27. Emerging Talent – Young Marketer of the Year
  28. Emerging Talent – Emerging Agency Star of the Year


Entrants shortlisted in the categories 23 – 28 will be invited to present their award submission.

For the Young Marketer and Emerging Agency Star categories we will need the person’s manager, or a company director/senior manager to attend at the beginning.

The interviews for those categories being interviewed will be online (via Zoom or similar) if you are shortlisted. The date of this is TBC. Full details will be sent to all those shortlisted.

We may opt to decide more categories by interview, if required, you will be notified shortly after the shortlist is published.

Further information will be supplied, following the initial judges’ meeting and announcement of the shortlisted entries.